Years ago, when I had to sell the idea of shopping online to my parents on a lazy Sunday afternoon, all they said was it would never take off. My stock response was "course it will - its all about convenience and speed".
But what does that mean? - is that really all that shopping online has to offer?
It means different things to different people - to me it means that driving to buy a new high chair this weekend, an 80 mile round trip, would cost more in petrol than the postage John Lewis would charge me.
I don't know what the tipping point is, but for me it is here - shop online - it is cheaper than driving, it is greener and far more convenient.
So at least now I have a new answer.
Next time my parents ask me i'll say "it is cheaper than driving".
But what does that mean? - is that really all that shopping online has to offer?
It means different things to different people - to me it means that driving to buy a new high chair this weekend, an 80 mile round trip, would cost more in petrol than the postage John Lewis would charge me.
I don't know what the tipping point is, but for me it is here - shop online - it is cheaper than driving, it is greener and far more convenient.
So at least now I have a new answer.
Next time my parents ask me i'll say "it is cheaper than driving".
posted by Simon Crisp at 9:04 am
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1 Comments:
Just a quick update on this. Yesterday Amazon reported their results and they beat analyst forecasts in what is a traditionally slow period - summer. You can read about it on the BBC News website
Speculation is that rising fuel prices are making shop from home. You heard it here first!
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